Stories to #ActNow

After several months of work, today, on the International Day of Climate Action, we presented our proposal. It is the Act Now app, a platform that helps you act now for the planet and connect with all those who want a better world.

At the end of 2018, I decided to create a company capable to have a positive impact on the world through the sale of product. This is not something you can get overnight, but is part of a branding process that justify allocating a portion of the margin to that positive impact on the environment, whether natural or social.

At it's logic, every Friday we take a few bags and gloves and go out into the woods behind our offices to collect all the waste we find. We usually find all kinds of garbage. But for several weeks now, a new type of waste has been filling our bags: disposable masks and gloves. Is this a new pandemic for our planet?

If you are still not clear about the impact of acting now to make a better planet, in this post we tell you some good reasons to join the environmental cleanups. We are counting on you!

When I founded it's logic, I imagined a company active in its environmental work, in which the first to the last worker was involved in the actions we carry out as a company. I did it with the conviction tha...

There are times in life when the priorities are very clear, also for business. Like many other companies, the coronavirus crisis has affected our activity. But this has not been an excuse for us to ask ourselves from the outset: "What can we do to help?"

We could manufacture cheaper, but we could not have all these working conditions. We could also sell a little cheaper, but we could not finance the good actions and initiatives for the environment that we are now carrying out.

We manufacture, generate waste, ship worldwide, etc. But we are aware of this, and that's why we have taken certain measures that improve day by day and that we want to share with you.

We create It's Logic with the aim of offering an alternative to the consumption of single-use plastic bottles. But we were not born with the idea of ​​creating a brand of bottles, but of creating a movement that makes more people like you join the change and adopt a sustainable and environmentally friendly lifestyle.