Your way to #ActNow
If you're here, you can do something to improve our planet. That’s why we create simple design solutions for everyday life that help you to have more responsible habits. Because combining design and sustainability seems… logic, doesn't it?
Same bottle, new look
Discover our stylish covers made of pineapple leaf fiber
The logic team
Founder & Chief Culture Officer
"it's our opportunity to do something beyond, being an example as a brand, and making the world aware that it is important to Act Now"
Founder & CEO
"We want to make more people like you join the change and adopt a sustainable and environmentally friendly lifestyle."
“True design is like nature: beautiful, useful and just feels good”
“The best stories have happy endings. There’s still time to change ours”
“A new world needs different companies, willing to act now”
Stories to #ActNow
We don't need a handful of people doing zero waste perfectly. We need millions of people doing it imperfectly. Transportation is responsible for many of the CO2 emissions we release into the atmosphere. Do you want to see how to improve this aspect? Here are a few tips.Read more
We don't need a handful of people doing zero waste perfectly. We need millions of people doing it imperfectly. These are some of the little actions that you can take to improve in the environmental world of the clothing. Fast fashion is doing a lot of damage to the planet but we can change this.Read more
We don't need a handful of people doing zero waste perfectly. We need millions of people doing it imperfectly.Today we want to show you what you can do at home that will bring you closer to a more sustainable life. From swapping some of your products to change the way you buy.Read more